… flow is not among the flows experienced in the channel of distribution. Deformation Marketing channel functions exclude …. marching The … concept of marketing philosophy tends to apply where the demand for a product exceeds the supply. production Marketing executives do …. the forces in the external environment to their firms\' their business advantage. influence It costs a company more resources to attract new customers than to retain its current customers. true The … concept assumes that the resistance from consumers has to be overcome and the consumers should be coerced into buying more. selling In a four-level channel of distribution, goods move from producer to wholesaler to ... to retailer to consumer. jobber … is not one of the functions of marketing. production The Company and Promotion are among the macro-environment variables. false The four main pillars of the marketing concept excludes …. market phobia