FBQ1: Innovation decisions as a five process according to Rogers include knowledge, persuasion, decision, ________________ and confirmation Answer: *Implementation* FBQ2: Studying _____________ communication systems will help us to understand our culture , idiosyncrasies and peculiarities Answer: *African* FBQ3: Music and ritual are media of indigenous ___________in Nigeria Answer: *communication* FBQ4: African traditional communication systems, apart from transmitting information, is also used for ______________ exchanges Answer: *Social* FBQ5: In traditional communication system, indigenous people are involved in choice of channel, ______________ and development Answer: *Message* FBQ6: Appearance communicates about ___________________ and to some extent disposition and attitude to life? Answer: *ethnic origin* FBQ7: Verbal communication is an activity that is common to all cultures except in those cultures (if any) without a Language. True or false ___________________? Answer: *True* FBQ8: Non-verbal ___________ is sharing meaning with others non linguistically Answer: *Communication* FBQ9: The modern mass media cannot serve well the communication need of the _____________ people Answer: *African* FBQ10: The tone, intonation and ____________ production amongst others could reveal the speakers’ linguistic group or mother tongue. Answer: *Sound* FBQ11: That People seek out and remember __________________ that provides cognitive support for their pre-existing attitudes is the notion underlying Reinforcement theory Answer: *Information* FBQ12: Verbal communication is divided into spoken communication ­­­­­­­­­­­­­­­­­­, narrative and mythological, and _____________ Answer: *legend* FBQ13: Education, information and __________ are part of the functions of communication Answer: *entertainment* FBQ14: _______________ is a set of arbitrary symbols matched with meaning and used by a group of people for communication Answer: *Language* FBQ15: We study ______________ communication system to educate ourselves on the culture and heritage of the people. Answer: *African* FBQ16: The theory that focuses on the Western media domination of global mass communication is cultural _________________ Answer: *Imperialism* FBQ17: Traditional media have Force and ________________ Answer: *Credibility* FBQ18: _________________ language is shrouded with elements of open secrecies Answer: *Sign* FBQ19: With the combination of modern mass media and traditional modes of communication the modern mass media can perfectly serve the communication need of African people. True or false _____________________________? Answer: *True* FBQ20: Non-verbal communication refers to the mode of communication done with the ____________ and does not involve the use of words. Answer: *human body* FBQ21: Symbolography is a form of non-verbal mode of communication. True or false _____________________________? Answer: *True* FBQ22: Traditional communication channels are credible because they are familiar to the target audience and are also controlled locally. True or false _____________________________? Answer: *True* FBQ23: Indigenous communication fosters a sense of belonging required for sustainable development. True or false _____________________________? Answer: *True* FBQ24: Indigenous communication has a problem of explaining issues and illustrating in modern ______________ Answer: *Language* FBQ25: Indigenous communication thrives where indigenous forms of communication like the town announcer are used to disseminate _____________________ Answer: *Information* FBQ26: _____________ are media on which sound is produced through the vibration of membranes Answer: *Membranophones* FBQ27: ______________ is a process by which a sender passes information to the decoder or receiver. Answer: *Communication* FBQ28: Socialization is not one of the functions of communication. True or false _____________________________? Answer: *False* FBQ29: ______________refers to anything that interferes with communication or distorts the original meaning of communication intent. Answer: *Noise* FBQ30: The kind of barrier to communication would you call a generating plant that cannot allow you clearly understand your telephone conversation with a friend is _________________ barrier Answer: *Physical* FBQ31: _____________ communication gives meaning to life, as it comes and ends with a person’s life Answer: *Continuous* FBQ32: McLuhan’s postulation “the medium is the message” is now associated with and is an underlying principle of ______________ theory Answer: *Medium* FBQ33: The dissemination of cultural and artistic products for the purpose of preserving the heritage of the past is called _____________________ Promotion Answer: *Cultural* FBQ34: The democratic participant media system gives individuals and minorities right of access to the media. True or false ________________________? Answer: *True* FBQ35: Uses and Gratification Theory presupposes that audience members actively seek out the mass media to ________________ individual needs. Answer: *Satisfy* Multiple Choice Questions (MCQs): MCQ1: African Communication System are studied to ___________ people on the culture and heritage of Africa Answer: Fail MCQ2: African communication system promotes African ______________ Answer: Culture MCQ3: Which aspect of the culture of African people is found entrenched in the African communication system? Answer: All of the options MCQ4: By verbal mode, people meet ____________ to discuss, act and take decisions. Answer: back to back MCQ5: The erosion of indigenous communication system by ____________ and media endangers the survival of indigenous knowledge Answer: Mathematics MCQ6: Communication is the exchange of information and __________________ Answer: Idea MCQ7: Sign language is used to communicate with the ____________ challenged Answer: Aged MCQ8: Modern mass media can be combined with the ________ mode of communication to serve the people better Answer: traditional MCQ9: People communicate through discussions and _______________ as needs arise Answer: Company MCQ10: Characteristics of African traditional system are ubiquitous and ______________ Answer: Credible MCQ11: Indigenous communication encourages people oriented ____________ Answer: Gladness MCQ12: The reality of the existence of indigenous communication system in Nigeria shows that before the advent ­­­­­modern means of communication there were ___________ means of communication in Nigeria. Answer: English MCQ13: Yoruba traditional drums are also called the __________________________ Answer: Talking drum MCQ14: ________________is communication through body movement Answer: Kentoki MCQ15: Ownership of the mass under the social responsibility system is __________ Answer: Owner MCQ16: Functions of ____________ are information, socialization, motivation, education Answer: Journalists MCQ17: One of these is not a mode of traditional communication system captured by Wilson (1990): Answer: Demonic Mode of Communication MCQ18: A simple way to classify the mass media is to group them under _________ and ___________ media. Answer: Internet and non-internet MCQ19: When a telephone conversation between a mother and her son is disrupted by noise from the generating plant, it is called ____________ barrier to communication. Answer: Physical MCQ20: The __________ participant media system gives individuals and minorities right of access to the media Answer: conventional MCQ21: Uses and gratification Theory presupposes that audience members actively seek out the mass media to ___________ individual needs Answer: Envelop MCQ22: ____________ theory explains how ideas are spread Answer: Uses and Gratification MCQ 23: The Multiple Step Flow Theory is also called ____________ of innovation Answer: Diffusion MCQ24: In Soviet Communist media system, the press is regarded as the __________ of the realm’ Answer: first estate MCQ25: Icons are basically _______________ Answer: Paints MCQ26: One of the following is not an objectified example Answer: Iron MCQ27: Wooden drum is an example of ____________ Answer: Membraneophone MCQ28: Spot the odd one out. Answer: Ikoro MCQ 29: Gongs are appliances of instrumental ___________ in traditional channel of communication Answer: Slap MCQ 30: ---- are media on which sound is produced through the vibration of membranes Answer: Telephones MCQ31: In African Society, Dance as a mode of communication is culture ______________ Answer: Specific MCQ32: Music and Dance are ________________ communication devices Answer: Executive MCQ33: _____________ is a song at the funeral of loved ones which is believed to enhance a smooth passage to the world beyond. Answer: Praise MCQ34: Pick the odd one out of the following. Answer: Human MCQ35: Communication is ____________ because it comes and ends with a person’s life Answer: Lively